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ERA

Pastel Haze

Tumblr-era 35mm dreamscape — pink shadows, lifted blacks, Portra warmth, nothing ever harsh.

Pastel Haze
The aesthetic

Tumblr-era 35mm dreamscape — pink shadows, lifted blacks, Portra warmth, nothing ever harsh.

Drawn from

Petra Collins — The Ardorous, Adidas/Calvin Klein/heritage house

Arvida Byström

heritage house Alessandro Michele era

Urban Outfitters 2012–2015

Applied across categories
Technical profile
Try it

Use Pastel Haze in your next campaign.

Drop in your products and models. Generate as many variations as you need. No credits.

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